We Are
Pure Allure Photography


Passionate Photography for Passionate People

Who We Are


Pure Allure Photography LLC creates real moments, real passion and real adventure. We have learned that nothing can feel as great as helping others. We do this through photography.

What started out as a small interest a has transformed into a growing business. Pure Allure Photography was once Mark Boles Photography. Today the business brings artist from multiple fields together to bring the absolute best photographic experience to those who hire us

Mark and Rachel Boles are the core of the business. Mark is the head photographer and primary editor. Rachel keeps the business organized and running smooth. She works as a coordinator during shoots making sure not details are missed. Our other team members are available as needed. The two work very hard to ensure every client experiences an amazing photography session.

Pure Allure Photography is fortunate enough to have the best glam squad in the Charlotte area. Tori Johnson is an amazing nail technician and hair removal specialist. She will have you silky smooth with perfect eyebrows, long thick lashes and amazing nails. Dana Wagner transforms hair from damaged and bland to a full beautiful shine. Her styling and cuts can make any man or woman look gorgeous. Melissa Heider-Latin is a fashion expert who is deeply involved in the Charlotte Fashion scene. Her touch can be the difference between an ok outfit and a WOW wardrobe. Sergio Apaez applies makeup with a touch like no other. His dedication to perfection is what has gained him international recognition. When it comes to looking fabulous he is your man

Pure Allure Photography, LLC provides photography services both in studio and on-location. Our studio is located in Concord, NC and is most often used for headshots, newborn sessions, modeling portfolio work and product photography. When we provide on-site photography we bring the lighting we need with us. Sometimes we bring assistants to help us if the session demands it.

We have a few photographers who work with us to meet the demands of a growing business. These photographers share the same core values as Mark and Rachel and only wish to provide our clients with amazing photography. Every photographer we hire has proven to us that they are good hearted people who care about bettering their community and who have proven to be positive influences on our community. Finding good people to work with is hard. Luckily for us we have found some absolutely amazing photographers to help us bring you the very best photography experience in Charlotte and the surrounding cities.


  • Never has my family and myself had such an amazing photographer! We do multiple family shoots a year, and when I found Mark at Pure Allure, never again will I go to one of those over priced corporate places. He is extremely fair with his prices! But what I loved the most is the fact that he takes his time to get to know you and what exactly you're looking for, and will do anything to make sure you're 110% satisfied! With a toddler it's hard to always get the pictures you want and with other places rushing you to fit in their next clients im never fully satisfied. Mark took his time with my son and played with him and talked to him to make him not so overwhelmed. I recommend him to all of my friends and I will always continue to do so! Thank you, Mark!
  • I first saw PureAllurePhotography through a friend. I was BLOWN away by the features and detail in Mark’s photography. I immediately wanted to get a mother/son shot done. My son is 1 1/2 and can be very difficult to deal with, especially pictures! Mark and his beautiful wife were so calm and patient and really captured the true meaning of motherhood through our session. I am OVERJOYED at how the pictures turned out. Such beautiful lighting, detail, and just perfection. I recommend Mark for ANY kind of photo shoot. I know he will be the first to call for my next shoot. Such a sweet, kind-hearted family. Pricing is super reasonable as well and the pictures you get are just WOW! Thank you Mark so so much for your beautiful skill in photography!
  • My fiancé and I had an absolutely amazing experience with Pure Allure Photography for our maternity photos! Mark and Rachel took the time to listen and incorporate our style and personalities into the shoot! We traveled to Wilson Creek for our session (at their recommendation) and it was exactly what we were going for! The finished products were fantastic! We couldn’t have asked for better results! We can’t wait to do our newborn session once our baby girl arrives!!